SoulSet Launches Premium Streetwear Brand Redefining Oversized Fashion

MUMBAI, India - Sept. 9, 2025 - PRLog -- Mumbai, India  – SoulSet, a newly launched streetwear brand, has officially entered the Indian fashion market with its debut collection of oversized t-shirts. Built on the idea that fashion is more than just clothing, SoulSet aims to redefine self-expression for a bold new generation.

Crafted from 100% premium cotton and designed with a focus on comfort and style, the collection offers oversized fits with statement graphics inspired by global streetwear culture. SoulSet adopts a made-to-order model, ensuring sustainable production with zero excess waste while delivering high-quality, trend-led apparel.

"SoulSet is not just a clothing line—it's an identity," said Tejas Malpani, Founder of SoulSet. "Our vision is to build India's most trusted youth-driven streetwear brand that empowers individuals to express themselves fearlessly while competing at a global scale."

The first collection features bold designs including the "Ice in My Veins" drop and skull-inspired artwork, resonating with streetwear enthusiasts who value both creativity and comfort. Despite zero marketing spend, the brand has already seen strong organic traction through its early launch.

SoulSet products are exclusively available online at  https://soulsetstore.in